You are independent and curious
Get all the information you need to be your own guide and manage your time as you wish!
Our content is produced in-house and curated by a team of local insiders, professionals of the culture and tourism industry, urban lovers and people who enjoy creativity.
Fascinating stories and essential information are presented through audio narratives, photos, videos, short texts, hints and insider’s tips. If you are intrigued by a spot, extra links are provided.
Basic information on the route’s spots is available at a glance. You can organize your walk better and choose the places that interest you most.
In specific themed walks the spots are numbered, in case you want to follow our suggested route.
You want to enjoy more with less
It costs less than a guided tour, plus you enjoy the benefits of being an in the loop user!
Our partners are individuals, local businesses and institutions who have designed a wide range of offers and discounts exclusively for you.
Once you go there, ask for the In the Loop code, show your coupon and enjoy the benefits! Keep in mind that each coupon can only be redeemed once.
No internet required
It works offline, without data or wi-fi. View your location and points of interest on the map and navigate through the content no matter where you are.
All the basic information is accessible offline. You can visit the extra links at the end of each spot’s page, once connected to the internet.
You want to immerse yourself in the local culture
All our partners share our philosophy to make you feel welcomed and special!
Meet the locals
Every place has a story. The detailed presentation of each spot and the interviews with their creators, give you the chance to get to know them before you meet them in person.
Our partners are expecting you, so feel free to hang out with them and get an insider’s view of the city. All you have to do is choose when you want to be alone and when to hang out with other people!
Museologist & Cultural Manager
Archaeologist • Tourist Guide
Photographer • Videographer
Journalist • Radio Producer
Art Historian • Curator
We’d love to hear from you, so
with all our latest news